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Performance Marketing & Media Optimisation 

Discover how we enable and support businesses for growth in an ever-evolving digital world.

Our goal is to squeeze as much value from creative work and media budgets as possible. We do this by working with clients to help build strong integrations from owned data to media serving platforms, enhancing targeting and bidding efficiencies. In addition, we provide media and performance centric insights for conversion rate optimisation (CRO) unlocking efficiency and campaign performance.

Capabilities

First Party Audiences

Conversion Rate Optimisation (CRO)

Funnel and conversion dashboards

Digital Creative Dispatching

Multi-Channel Audience Coordination

LTV Based Bidding Enablement

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Bastion acknowledges the traditional owners and custodians of country throughout Australia and acknowledges their continuing connection to land, waters and community. We pay our respects to the people, the cultures and the elders past, present and emerging.
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