Lancôme Genifique Ultimate
Bastion were thrilled to work with the ANZ Lancôme team on their activation for the new revolutionary Genifique Ultimate at Pitt St, Westfield Sydney.
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The build was inspired by the ultimate spaceship, encouraging consumers to travel to the future of their skin, with engaging touchpoints, a motion-sensor light tunnel, product displays, skin analysis technology and a large LED screen with custom control panel that showcased a selection of the Lancôme Genifique content.
The build was a striking, innovative display that showcased Lancôme as a leader in the luxury skincare space.
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