Bastion Advertising delivers compelling messages that capture attention and spark emotion.
Our advertising services cover everything from brand and communications strategy to creative design, social media management, and production, delivering impactful campaigns that resonate with audiences.
Our Services
Strategy (Brand & Communications)
We help you define a clear strategy that aligns your brand's vision with your audience’s needs. From brand positioning to messaging frameworks, our strategic approach sets the foundation for all your communications.
Creative & Design
Our talented creative team brings your brand to life with innovative design and compelling visuals. Whether it's a new logo, marketing materials, or a full rebrand, we ensure your identity stands out in a crowded marketplace.
Social Media Management
Engage with your audience where they spend their time. We develop tailored social media strategies that foster community, enhance brand loyalty, and drive engagement across all platforms.
Production
In-house production studio – a 360 campaign delivery department consisting of over 30 craft experts in Motion, Digital, Studio and Print across Australia.
Our Work
News & Views
Our Team

Angela Morris
National Chief Strategy Officer AU

Angela Morris National Chief Strategy Officer AU
Angela has over 20 years’ global experience in building compelling brands & marcoms for clients such as Treasury Wine Estates, Kellogg’s, Nestle, Jetstar, HSBC, RAC, Vodafone, Subway, Ford and Tourism Queensland. She also specialises in behaviour change inc. health, road safety and bush-fire. Previously National Chief Strategy Officer at WPP’s Wunderman Thompson, Angela is widely awarded and has served as Chair of the APG, on the Communications Council Board, the Effies Committee and numerous award judging panels.

Mike Godwin
Managing Director - Creative

Mike Godwin Managing Director - Creative
Mike is one of Australia’s leading agency professionals. Mike has helped clients such as McDonald’s and Coles successfully navigate their way through brand and business transformations. He led the McDonald’s business in New Zealand when the client won Client of the Year at the annual Effectiveness Awards. He helped turnaround the fortunes of DDB Sydney as GM, seeing it win B&T’s State and National Agency of the year as well as Employer of the year during his tenure. After running and building the Melbourne office of multinational agency Wunderman Thompson (JWT) from an office of 30 people to 120, over ten years, Mike joined Bastion to lead its Creative team.

Susan Bird
Managing Partner - Creative Melbourne

Susan Bird Managing Partner - Creative Melbourne
Susan has over 20 years of creative agency experience as a client partner. Prior to joining Bastion Creative she has worked for both mulitnational and large independent agencies on some of Australia's biggest brands, Officeworks, Australia Post, Myer and Specsavers to name a few. She has also worked across categories including government, telecommunications and property.
Susan is driven by results which is recognised by numerous Australian Effectiveness awards, a Grand Effie and an Effective Advertiser of the Year Award. Internationally recognised with an APAC Effectiveness Award, plus a coveted IPA Effectiveness Award.

Richard Chapman
Managing Director - Corporate Communications & PR

Richard Chapman Managing Director - Corporate Communications & PR
A creative communications practitioner with industry experience amassed over 20 years, Richard is a multi-channel expert who believes in the power of storytelling. He co-founded PR and experiential agency Spark Impact, going on to join one of the top global media and communications agency networks where he spent a decade creating memorable experiences that connected brands with consumers.

Ian Cook
Head of Operations & Production

Ian Cook Head of Operations & Production

Ana Lynch
Managing Partner - Creative Sydney

Ana Lynch Managing Partner - Creative Sydney
Ana has a career spanning over 15years with integrated experience directing top multinational and domestic clients in both Global Networks and Independent agencies in the UK and Australia. She is a highly motivated brand marketing specialist with a global mindset and cultural fluency dedicated to delivering value to businesses, cross-team leadership and agency management. Ana’s expertise specialises in building and leading successful new team models with a focus & passion on people, culture and creativity, with a focus in FMCG, Telco, Consumer Health, Fashion Retail and Luxury Brands.

Simon Langley
Chief Creative Officer AU

Simon Langley Chief Creative Officer AU
Simon Langley has been successfully leading agencies and creative departments for over a decade. A personable and collaborative leader, Simon has a proven track record of producing highly effective, long-term campaigns across all channels, for some of the world’s most iconic brands. Throughout his career in Australia and overseas at some of the industry’s most creative agencies, his work has been recognised at all the major award shows, including over 30 Cannes Lions, multiple D&AD yellow pencils and NY One Show gold, silver & bronze amongst others.

Elizabeth Wilmott
Creative Director

Kaelene Morton
National Head of Production

Kaelene Morton National Head of Production
Kaelene Morton has over 15 years experience in production and leadership roles. She was Creative Services Manager at McCann Healthcare and then went onto become a Senior Project Manager at Leo Burnett in London. She moved back to Australia and was transferred to Leo Burnett Melbourne, where she spent 7 years as their Production Manager overseeing all studio, content and photography. Kaelene is our lead producer in Melbourne working under our international Bastion Make Model. Tertiary Education experience includes campaign work for Victoria University.
Client Experience:
Honda, HBF, Harris Scarfe, Baby Bunting, Vitasoy, Bonds, SPC, Saputo, 7 Eleven, P&G (Max Factor, Aussie Hair, Pantene), City of Melbourne, Victoria University, Best & Less)
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We love working with brands and businesses that want to break the boundaries and join the new-world agency. Let’s talk.