L'Oreal Yves Saint Laurent Christmas
Welcome to the Yves Saint Laurent Beauty Holiday Activation
L'Oreal Yves Saint Laurent Christmas
Welcome to the Yves Saint Laurent Beauty Holiday Activation
9 January 2024
Our team worked with the skilled construction team at Dashing to create an immersive environment featuring the entire YSL perfume range. The newly designed features embodied the 2024 holiday concept, including touchpoints for personalization, such as an on-site atelier and engraver from the team at The iNGk Studio
Our objective was to raise brand awareness and promote Yves Saint Laurent Beauty through the Christmas season.
Thank you, Emma Howard, Jack Ryan, and the team at L’Oréal, for allowing us to bring your vision to life, and Lisa Formby for her exceptional visual merchandising.
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