Australasia’s largest Independent agency Bastion is proud to announce it has won two Bronze Awards at the 2025 Australian Effie Awards, recognising outstanding achievement in marketing effectiveness and strategic excellence.
Bastion received honours for the following campaigns:
Cancer Institute NSW | Anti-Vaping – “Every Vape is a Hit to Your Health”
Bronze: Positive Change | Youth Marketing
Cancer Council Victoria | Skin Cancer – “Don’t Let Cancer In”
Bronze: Insight & Strategic Thinking
This year, Bastion was shortlisted across five categories and four campaigns, reflecting the strength and diversity of its work across both social impact and brand marketing.
“The Effies represent the pinnacle of effectiveness in our industry,” said Angela Morris, Chief Strategy Officer. “Being recognised across multiple categories and taking home two awards is an incredible achievement that speaks to the collaboration, creativity and strategic discipline of our teams and clients.”
These results underscore Bastion’s commitment to delivering measurable impact through insight-led strategy, bold creative ideas and meaningful client partnerships.
Bastion Group CEO Cheuk Chiang commented “Our goal has always been to create work that drives real outcomes,” Chiang added. “These awards are a testament to what can be achieved when brave clients and dedicated teams come together to put brands, organisations and people in a position of strength.”
Bastion extends its congratulations to everyone involved and thanks its clients for the trust and partnership that make these achievements possible.
