Great communications is a marathon not a sprint

Executing a great communications strategy is a marathon not a sprint, and there are some key steps you need to consider before you lace up your shoes and head out the front door. Jeremy Arnold, Associate Principal at Bastion Reputation and experienced marathon runner, shares the similarities between these two major endeavours.

NewsHealth Media Corporate & Change Communication Crisis Communication Reputation Management
NewsHealth Media Corporate & Change Communication Crisis Communication Reputation Management

Great communications is a marathon not a sprint

Executing a great communications strategy is a marathon not a sprint, and there are some key steps you need to consider before you lace up your shoes and head out the front door. Jeremy Arnold, Associate Principal at Bastion Reputation and experienced marathon runner, shares the similarities between these two major endeavours.

31 January 2024

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