Bastion Supports Landmark NFL Announcement in Australia

NewsSport Bastion Commercial Strategy Strategy
NewsSport Bastion Commercial Strategy Strategy

Bastion Supports Landmark NFL Announcement in Australia

6 February 2026

The teams are set 🇦🇺🏈

Big congratulations to our client NFL, Charlotte Offord, Scott Rollinson and the wider team on today’s announcement that the San Francisco 49ers will face the Los Angeles Rams at the MCG, in Melbourne’s first-ever NFL regular season game, later this year.

There are lots of opportunities for brands to partner with a sport whose fandom is rapidly expanding and what’s shaping up to be one of the country’s biggest sporting moments in 2026.

This announcement reflects what Bastion do best – putting brands, organisations and people in a position of strength. It’s also a major milestone in the NFL’s global growth and another marker of Melbourne’s reputation as a world-class destination for major events.

For all sponsorship enquiries, reach out to alexos@bastionagency.com

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