Bastion Amplify is an integrated PR and communications agency that helps brands stand out through strategic, creative and impactful storytelling.

Richard Chapman Asia and Amplify Managing Director AU

A creative communications practitioner with industry experience amassed over 20 years, Richard is a multi-channel expert who believes in the power of storytelling. He co-founded PR and experiential agency Spark Impact, going on to join one of the top global media and communications agency networks where he spent a decade creating memorable experiences that connected brands with consumers.

Jeremy Scott Managing Director, Queensland

Jeremy has more than 30 years of corporate communications experience for clients in diverse fields including property, finance, public health, law, engineering, tourism and government. He was owner and managing director of the Gold Coast’s leading public relations agency, Promedia, and has served as an Industry Review Committee member for Bond University’s Bachelor of Communications degree program. Prior to entering public relations Jeremy held a variety of positions at major Australian newspapers as a senior writer, columnist and assistant chief of staff. He has a particular focus on large-scale property and infrastructure, having directed strategic communications and engagement programs for numerous $1 billion+ masterplanned developments in Queensland, NSW, Victoria and Japan.

Simone Esamie Head of PR, Sydney

With more than 20 years of experience in the PR and communications industry, Simone has a keen eye for what is topical and how authentic storytelling can create newsworthy moments. Working on strategic account planning and service delivery across a range of sectors including consumer lifestyle, FMCG, technology, built environment and not-for-profit, Simone’s understanding of the changing media landscape and broader PR and marketing initiatives helps to bring to life integrated campaigns that cut-through and deliver real impact. Committed to the growth and recognition of Australian communication professionals, Simone has been a judge for the Public Relations Institute of Australia (PRIA) Golden Target Awards and has supported graduate programs that help newcomers to the industry connect with experienced agency heads.

Nicola Swankie Group Client Director, Social

Nicola has been instrumental in the development of the social media industry in Australia since 2009, holding the hands of many clients like Coca-Cola, Diageo, NRMA, Kelloggs, Samsung, MasterCard, GPT, Coles, I Quit Sugar, TEDx & endota spa on their social media journeys. Nicola created one of Australia’s first social media teams for Leo Burnett Sydney in 2011 and was MD of SOCiETY, IPG Mediabrands’ social media specialist agency. During her tenure there the team grew from 5 to 30+ with clients across four states and were Australia’s highest spending agency on Facebook. Passionate about purpose-based social content that has been designed and created for humans, she loves to help brands grow through creative solutions on new and evolving technology.

Natalie Arnull Group Strategy Director, PR

Natalie brings together a perfect storm of creativity, strategy and client delivery. With over 15 years of experience spanning both communications and creative production, she has worked on some of Australia’s biggest brands delivering award-winning integrated campaigns. Nat has overseen communications campaigns for clients including Blundstone, where she masterminded a highly successful contra influencer program for the brand. She has experience working across travel, tourism, consumer lifestyle, property, insurance, health and much more.

Morgan Sutherland Senior Client Director

Morgan Sutherland has almost a decade of experience spanning earned media, influencer and talent relations, partnerships and social media. Her CV includes in-house roles for Cotton On Group and 28 By Sam Wood as well as talent management roles at Day Management, Nuffnang Australia and more recently Foundr where she was responsible for building and nurturing key relationships with global figures including Jamie Kern Lima (Founder – IT Cosmetics) and Trinny Woodall (Founder – Trinny London). Morgan joined Bastion Amplify in June 2023 to build out and grow the Influencer and Advocacy offering.

Kieran Jones Senior Client Director

Having worked as a journalist in television, print, radio and online newsrooms before making the switch to communications, Kieran has a broad range of storytelling experience. He’s worked in Government leading crisis management responses and overseeing important public campaigns – especially in health, transport and employment. He now works with organisations, businesses, executives and public figures to tell important stories tailored to deliver success.

Nel Wolf Senior Client Director

Tatsiana Baibak Senior Client Director

Philippe Demizieux International Project Director

Philippe is a qualified project manager and business analyst with experience working for both global organisations and start-up size companies in Paris, London, Shanghai, and Melbourne. Fluent in mandarin Chinese, Philippe is an industry specialist with in-depth knowledge in the marketing & digital space and has managed international marketing campaigns in multiple sectors across the APAC region.

Georgia Comensoli Media Director

Georgia Comensoli previously worked as a journalist and Chief of Staff in the Channel 7 Newsroom based in Melbourne, filing for multiple national bulletins including Sunrise, Morning News, 4pm News, 6pm News and The Latest. Comensoli also has experience in the 3AW Newsroom and regional television including WIN News. Alongside her eight years as a journalist, she has experience in content and brand creation freelancing for global firm Goldeneye Media as well as six years Crisis Management experience with Melbourne firm Crisis Shield.